Lead Generation Team
Anirban – Head of Lead Generation
Anirban directs the full client-side function of our lead generation division, keeping every active campaign aligned with the objectives set at kickoff. Once a client begins working with us, he becomes responsible for ensuring that all core elements are executed with structure and continuity. This includes campaign configuration, outreach messaging, list development, scheduling sequences, and maintaining performance checkpoints.
His responsibilities also include refining outreach angles to match the target segment, adjusting delivery strategy based on engagement patterns, and coordinating with internal resources to maintain progress across all campaigns. Anirban monitors activity across different accounts, identifies operational slow points, and ensures that each part of the workflow continues without interruption.
Harsh – Lead Generation Specialist
Harsh works within the execution layer of our outbound operations. As part of his current scope, he contributes to Ideal Customer Profile development, supports inbox monitoring, and prepares outreach personalization elements for campaigns with specific targeting criteria. His day-to-day work includes evaluating responses, managing follow-ups, and identifying engagement patterns that justify directional adjustments.
He has also expanded into copy refinement, domain preparation, and email ID configuration to support better deliverability. By working across multiple operational segments, Harsh is building a foundation that covers the core requirements of outbound campaign delivery. This helps ensure that outreach remains consistent, structured, and aligned with the ICP set for each campaign.
Masood – Scraping and Data Enrichment Specialist
Masood handles the research, list building, and data maintenance that support both internal initiatives and client engagements. His work covers contact sourcing, data verification, list refinement, and regular cleaning to ensure information remains current. He supports campaigns with industry-specific list builds, confirming that every dataset reflects the correct decision-makers, segments, and qualifying criteria required for outreach.
This includes verifying job titles, checking email validity, assessing source reliability, and preparing segmented lists for niche targeting. Masood also manages enrichment layers such as company attributes, location filters, technology indicators, and revenue ranges when campaigns require deeper qualification.
Deepak Shukla – Founder
Deepak Shukla established Pearl Lemon Leads USA with a focus on structured outreach systems, measurable performance, and operational consistency. With a long-standing background in search marketing, outbound campaigns, and business development, he built a model that emphasizes production speed and organized workflow management.
His approach centers around direct execution: moving campaigns into action rapidly, reducing long administrative lags, and keeping all internal teams accountable to delivery cycles. Deepak’s involvement across our processes has shaped the company’s culture into one that prioritizes momentum, communication, and daily progress rather than static planning.
